Fight factory farming with a billboard in your home town!

Animals Australia

Animals Australia team

Last updated 25 March 2014

Animals Australia’s campaign to expose and end factory farming has been turned up a notch. And with your help, we’re bringing it home.

Not only is a national television ad challenging Australians to think differently about hens, and make cage eggs history — these eye catching billboards are now appearing in every state and territory across the country!

Billboard - cage eggs

This unprecedented exposure for some of the most abused animals in the country — battery hens — could never have happened without the generosity of Animals Australia members and supporters who hail from all corners of our vast country. Unfortunately, this also means that not everyone who follows the Make it Possible campaign to end factory farming will have the opportunity to see one of these eye-catching billboards ‘in person’.

But if you’re someone who lives for the day when animals are given ‘larger than life’ representation — on billboards in your town — then we want to help you Make it Possible!

Outdoor advertising is high impact — whether on billboards, buses, taxis or trams — it can be seen by tens of thousands of commuters daily. But it also costs money…

So here’s the challenge: to bring this campaign to your town, start an online fundraising page. Tell your friends, family, school or workmates about your fundraiser… Tell the local radio station! And if together you can raise $5,000* in your local community, we’ll find donors from around the country to add to your contribution and cover the cost of a local billboard or outdoor advertising campaign that you and your community can be proud of.

Setting up your fundraising page is a cinch. Click here to get started.

Meanwhile, billboards are currently ruffling feathers in:


  • 228 Hall St (Westgate Bridge), Spotswood
  • Western Link – O6, North Melbourne
  • Sth Eastern Fwy – Cremorne St Overpass – O2, South Yarra
  • Sth Eastern Fwy – Burnley – I4


  • M1 – General Holmes Drive – M5 Junction Botany
  • M3 – Devlin St, Ryde
  • M4 Mwy – I10, Concord


  • 1 Bowen Bridge Rd, Fortitude Valley
  • M1 Motorway, Beenleigh


  • 132 West Tce, Adelaide


  • Stirling Hwy – O3


  • Cnr Brooker Hwy & Derwent Rd


  • Darwin Airport


  • Canberra Airport

If you’d like to make a donation to help get more billboards into prime locations across the country, please click here to give today.

Together, we can Make it Possible.

* The fundraising target is based on us being able to secure ‘distress’ billboard advertising space in your local area. If a billboard isn’t available then we’ll put together another high impact outdoor ad campaign which could encompass buses, bus shelters, taxis and more!

If you don’t reach your fundraising target — don’t worry! Every dollar you do raise will go towards exposing the cruelty of factory farming and raising public awareness in the most impactful and effective way!