Kindness is on the menu this No Meat May.

Ever wondered if one person (or one meal) can make a difference? How’s this: by loading their plates with more animal-friendly food in May 2024, participants spared the lives of 2.3 million animals.

And the impact didn’t end there.

Most 2024 participants have gone on to reduce or ditch meat altogether. A quarter of them are embracing this new way of eating for good.

Here are four examples of how many animals will be spared over the coming decades because of these No Meat May participants…

By taking pigs off their plate – for good – No Meat May 2024 participants will spare hundreds of thousands of pigs from seeing the inside of factory farms and slaughterhouses. With every plant-based meal, you can be part of this kindness revolution for pigs.

Yes, that is over 36 million chickens who won’t be prisoners in their unnaturally large bodies – victims of profit-driven selective breeding over generations. If 76,299 No Meat May participants could impact this much change in 2024, imagine what we could achieve for chickens this year.

That’s thousands of sensitive individuals who won’t suffer through the excruciating pain of ‘dehorning‘, be confined in filthy feedlots or spend their final moments in terror inside a slaughterhouse – because thousands of kind individuals switched ‘beef’ for plant-based alternatives.

They live such unique and mysterious lives, but whether finned or shelled, the animals who call the oceans home have something critical in common with every land animal: they feel pain and they resist death with all their might. Join thousands of people leaving sea animals in the sea where they belong this May.

No Meat May offers a great sense of community and plenty of support– all for free. You’ll receive:

• a free digital cookbook with tasty recipes
• weekly meal plans
• nutrition advice and shopping tips, and
• access to an online community of fellow changemakers – you can even start your own team with family, friends or colleagues to make it a fun shared initiative.

There’s an animal-friendly version of all your favourite dishes – like this mouthwatering plant-based TVP Spaghetti Bolognese found over at VegKit.com.

We’ve been a proud partner of No Meat May for the past few years, because the initiative is creating real, lasting change for millions of animals. We hope you’ll join us!